Tonello Blog

The latest news from Tonello: an online journal, full of useful information, technical suggestions, creative ideas.

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Bleach or no Bleach? OBleach! And Wake, naturally

We thrive impossible challenges, lateral points of view, and even upside down ones.

Because without ideas ours would just be machines, while instead they are dreams that become reality, processes that constantly change and improve the way we work, insights that come from research that increasingly raises the bar of sustainability and responsibility.

That is who we are, “we are Tonello”, and that’s the way we work.

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ITMA 2019, Tonello, a double win in sustainability

After the recognition we received in 2015, with NoStone®, it was difficult to repeat ourselves. This is why we are particularly happy with the results of ITMA 2019, where Tonello won not only one, but two awards.

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Denim High Emotions – Ian Berry x Juan Manuel Gomez x Tonello

Surprising, enigmatic, fascinating, dreamlike, astonishing.

These are just some of the adjectives which we could use to define “Denim High Emotions”, the artistic installation we presented in Barcelona, on the occasion of ITMA 2019, celebrating the inspiring side of denim. And creating a unique, unrepeatable and memorable event.

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Smart Creation Selection at Denim PV Milan

Another inspiring project: a visionary denim collection by Denim PV incorporating techno-fabrics and unexpected materials as told by Italian designer Kristian Guerra, involving also 20 smart companies. Creating surprising visuals and innovative disruptions that are over tuning our world and our means of moving forward. The installation will be one of the coolest events of the first Milan edition of Denim PV, taking place from May 28 to 29.

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Kingpins 2019: in Amsterdam Tonello revolutionizes the laundry industry

At Kingpins in Amsterdam, we will be presenting our Laundry (R)evolution, demonstrating how, with just three simple steps – and only three technologies – it is possible to obtain an incredible number of possibilities on the garment. And how a more efficient, simpler and more sustainable production cycle can be developed as a result. For real.

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Planet REhab, a capsule collection dedicated to sustainability

Basically we are always and only looking for beauty, in all its forms.
An outer beauty which corresponds harmoniously with the inner one.

A beauty that is not necessarily canonical and objective, but on the contrary, iridescent, surprising, perhaps unsettling. Like the one imagined and designed by Juan Carlos Gordillo for the “Capsule Collection” Planet REhab, being staged in Munich, from the 29th to the 31st of January 2019.

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Reduce, Reuse, Recycle. And Reinvent!

At the next edition of the Kingpins Show in Amsterdam, Tonello will be presenting an exclusive collection of denim garments made in collaboration with Amy Leverton. Created under the banner of sustainability and memory.

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NYDD: Something really magical is about to happen!

Art, Colors and Technology coming together to explore new possibilities and create something surprising, sustainable, and in an exclusive edition for the New York Denim Days 2018.

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DENIM GALLERY: THE DREAM OF SERENA CONTI COMES TRUE

The first week of June we had the pleasure to spend some time with Serena Conti, one of the great designers of the Denim Gallery. Following her victory, she came back at our Creative Area to claim her prize and create her interesting project.

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Realidad y Visión: toda la Tonello Denim Gallery en Colombiatex 2018

Después del éxito obtenido en Ámsterdam y Nueva York, todo el proyecto “Denim Gallery” lleva a la última etapa de Combiatex 2018, la feria de la innovación y creatividad en los sectores textil y de la moda más importante de América Latina.

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