Today, we announced the latest advance in denim manufacturing, the NoStone®, a new system developed in collaboration with Levi Strauss & Co. The new process is designed to overcome economic, mechanical and environmental limitations of existing stone-wash processes.
The NoStone® system eliminates the use of pumice stone, replacing it with a stainless-steel abrasive drum, fastened to the washing machine. This drum can create a variety of finishes through flexible abrasion adjustments to create the look and styles varieties consumers love. Due to the mechanical – rather than chemical – nature of the process, the NoStone® effect is the same as that of stone-wash and reduces the carbon footprint created by using pumice stones.